It may sound weird, but I can’t think of AI media planning without thinking of the 1999 Robin Williams movie Bicentennial Man. OK, fine, I can’t think of artificial intelligence (AI) in general without it coming to mind, but I can explain. It may sound weird, but I can’t think of AI media planning without […]
“Our business is absolutely flawless and we have nothing to improve upon” — said no business owner ever. Instead, we business owners often think of all the ways we could potentially grow our businesses and guard against threats. “Our business is absolutely flawless and we have nothing to improve upon” — said no business owner […]
As people, we all have big goals — both personal and professional. I’ve been asked in countless interviews about my five-year plan for my career. As people, we all have big goals — both personal and professional. I’ve been asked in countless interviews about my five-year plan for my career. I’ve also had lengthy internal […]
If you‘re a business owner looking to build your start-up from the ground up, you’ve likely read plenty of blogs looking for advice on marketing your business—but I‘m guessing there’s sometimes been a frustrating lack of resources for your particular challenges. If you‘re a business owner looking to build your start-up from the ground up, […]
Digital marketing quotes are an invaluable source of insight and direction to help you navigate the challenges and opportunities of the digital landscape. Digital marketing quotes are an invaluable source of insight and direction to help you navigate the challenges and opportunities of the digital landscape. My favorite, “The best marketing doesn’t feel like marketing,” […]
Understanding your audience is a hard job, but decoding the Gen Z, Gen X, Boomers, and Millennial shopping habits is where the real challenge lies. All generations shop differently, so you need to do some deep research to find out how things function in their “worlds.” Understanding your audience is a hard job, but decoding […]
On TikTok, anyone can go viral. You don’t need to be a videographer or social media expert to get traffic to your videos. On TikTok, anyone can go viral. You don’t need to be a videographer or social media expert to get traffic to your videos. In fact, the most popular videos I’ve seen on […]
Today, data wrangling is an essential skill in almost every role, making Excel an essential skill. But, the days of lying about your Excel proficiency are over; instead, you can use the best AI tools on the market for Excel. Today, data wrangling is an essential skill in almost every role, making Excel an essential […]
Welcome to Trends, a weekly newsletter with the zestiest business trends and actionable insights for entrepreneurs. Welcome to Trends, a weekly newsletter with the zestiest business trends and actionable insights for entrepreneurs. The best part of my job is being surrounded by content-obsessed folks. They’re pros at creating great content, but also at sniffing it […]
When it comes to PowerPoint presentation design, there’s no shortage of avenues you can take. When it comes to PowerPoint presentation design, there’s no shortage of avenues you can take. While all that choice — colors, formats, visuals, fonts — can feel liberating, it‘s important that you’re careful in your selection as not all design […]